We’ve been at the forefront of ecommerce and digital innovation since 2007, partnering with businesses to craft solutions that stand the test of time. Whether it’s creating robust platforms or solving complex challenges, our approach is rooted in commitment, creativity, and results.
Our commitment is simple: to exceed expectations every time. We prioritize quality, timeliness, and results, ensuring your success is at the heart of everything we do.
Integrity isn’t just a value—it’s the foundation of how we work. Transparency, honesty, and accountability guide our partnerships and fuel our success.
People are at the center of our mission. From our clients to our team, we foster relationships built on trust, respect, and shared goals.
Our team of experienced leaders drives the innovation and expertise that defines Classy Llama. With a shared commitment to your success, we bring decades of industry experience to every project we take on.
President
CIO
VP OF TECHNOLOGY
VP OF INNOVATION
VP OF SALES
VP of Software Solutions
Chief of Staff & VP of People
Director of Marketing
DIRECTOR OF FINANCE
When your digital presence or website are critical to your business, working with a team that understands every aspect of digital commerce is essential. We offer a full suite of marketing, branding, and consulting services designed specifically to grow your ecommerce business and solve your digital struggles. We’ve done hundreds of projects just like yours… and we always deliver.
Working with Classy Llama has been a great experience. The team was super knowledgeable and easy to work with throughout the entire project. They were able to take our ideas and vision and create exactly what we were looking for in our new website. We look forward to working with them on future projects.
Director of eCommerce, Tombow USA
The partners we work with offer services specially-tailored to eCommerce websites and companies, and their products help us achieve outstanding results for our clients. And if you’re looking for certifications, we’ve definitely got ’em.
CEO
As the CEO and co-founder of Classy Llama, Kurt Theobald is a visionary leader with over a decade of experience in eCommerce. His entrepreneurial journey has included numerous ventures—11 failures, and one major success in building Classy Llama into one of Magento’s earliest and most respected partners. Under Kurt’s leadership, Classy Llama has helped over 80 businesses thrive by focusing on strategic simplicity and delivering efficient, client-centered eCommerce solutions.
Beyond his professional accomplishments, Kurt is known for his unwavering integrity and commitment to unity, whether in business or at home. When he’s not leading the team at Classy Llama, Kurt enjoys life in Springfield, Missouri, with his wife, Jessica, and their four children. A true adventurer at heart, Kurt balances his innovative mindset with a grounded family life.
President
Paul Ebisch brings a wealth of leadership experience to Classy Llama as its President. With a strong background in business management and operational excellence, Paul has been instrumental in refining the company’s strategic focus. His work has consistently contributed to scaling Classy Llama’s services and delivering value for clients across various industries.
Paul is driven by a passion for efficiency and client satisfaction. Outside of work, he enjoys spending time outdoors and is an avid supporter of local community initiatives, reflecting his dedication to both personal and professional development.
CIO
As the Chief Information Officer at Classy Llama, Rob Tull spearheads the company’s IT strategy, leveraging over 15 years of experience in technology leadership. Rob is known for his forward-thinking approach to solving complex challenges and implementing innovative solutions that keep Classy Llama at the forefront of eCommerce technology.
Rob’s technical acumen is balanced by his approachable leadership style. He is deeply invested in fostering a collaborative environment where creativity and practicality coexist. Rob loves spending time with his wife and five children, and in his spare time he enjoys tinkering with the latest tech gadgets.
VP of Technology
Jonathan Hodges serves as the VP of Technology at Classy Llama, where he oversees the development and deployment of cutting-edge technological solutions for clients. With extensive experience in software engineering and system architecture, Jonathan ensures that the technical team delivers robust and scalable ecommerce platforms that drive business success.
Jonathan’s expertise is complemented by his love of problem-solving and innovation. In his downtime, you’ll often find him exploring new technologies or enjoying quality time with his family.
VP of Innovation
As the Vice President of Innovation at Classy Llama, Adam Prost leads the charge in aligning innovation strategies with the company’s long-term business objectives. He is committed to fostering a culture of ongoing improvement and experimentation across the organization.
In this senior leadership position, Adam not only drives business strategy and innovation on key accounts but also collaborates with the executive team to identify and leverage emerging technology trends. This proactive approach enables the creation of new products and services that meet the evolving needs of clients.
VP of Sales
Travis Lathrop leads the sales efforts at Classy Llama, where he focuses on building strong client relationships and driving growth. With a background in both sales and ecommerce, Travis is adept at understanding client needs and tailoring solutions that help businesses thrive online.
Known for his personable approach and strategic thinking, Travis excels at creating value-driven partnerships. Outside of his professional role, he is passionate about mentoring young professionals and enjoys outdoor activities like hiking and biking.
VP of Software Solutions
Josh McGee plays a crucial role as the VP of Software Solutions, leading Classy Llama’s efforts to deliver top-tier software development services. With a keen understanding of both client needs and technological possibilities, Josh ensures that the company’s software solutions are innovative, reliable, and future-proof.
A problem-solver at heart, Josh thrives in environments that require both creativity and precision. Outside of work, he is passionate about software development communities and enjoys contributing to open-source projects.
Chief of Staff & VP of People
Carine is the driving force behind Classy Llama’s people-first culture. As Chief of Staff and VP of People, Carine oversees human resources and internal development, ensuring that the company maintains its collaborative and supportive environment. With a background in organizational management, Carine is passionate about fostering a workplace where every individual can thrive.
Her leadership style is characterized by empathy and vision, making her a trusted advisor across all levels of the company. In her free time, Carine enjoys reading, exploring new cultures, and spending time with her family.
Director of Marketing
As the Director of Marketing, Greg Tull is responsible for shaping and executing Classy Llama’s marketing strategies. With a strong background in digital marketing and storytelling, Greg has helped the company increase its reach and position itself as a leader in ecommerce solutions.
A married father of three, Greg understands the importance of balancing work and family life. He is passionate about creating compelling narratives that resonate with both clients and the broader market. In his spare time, Greg enjoys filmmaking, fitness, and outdoor adventures.
Director of Finance
Sarah Hayden serves as the Director of Finance at Classy Llama, where she oversees financial operations, budgeting, and strategic planning. Her expertise in financial analysis and management ensures that Classy Llama maintains a robust financial health while enabling informed decision-making. Sarah is dedicated to aligning financial strategies with the company’s goals, fostering transparency, and promoting sustainable growth within the organization.